Digital mascots
Bring your brand to life
A custom digital mascot makes you visible, memorable, and different from the competition.
They trust us
Your brand’s best spokesperson isn’t human
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#1
Boost visibility
People remember mascots: 50% recall them after 3 months, versus 5% for standard logos.
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#2
Grow affection
A smiling mascot builds trust and makes people feel emotionally connected.
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#3
Drive engagement
Mascots spark reactions: likes, shares and comments grow across platforms.
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#4
Show your values
Each mascot reflects your brand: energy, comfort or authenticity. It tells your story instantly.
What we create
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2D mascot
Give life to your brand with a striking 2D mascot!
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3D mascot
Dazzling, dynamic and divine: opt for a 3D mascot!
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Animation
Give your mascot a shot: animated videos that move people.
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Social media
On your marks… Get set… Share!
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Mini-games
Let your mascot get caught up in the game!
Your brand deserves more
than being another logo in the crowd
Whether in 2D or 3D, mascots are more than visuals. They’re storytellers, community builders and business accelerators.
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Give your brand personality
A mascot gives your brand a unique face and identity that audiences instantly recognize.
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Consistent across platforms
From Instagram to TV ads, your mascot ensures a strong and cohesive presence everywhere.
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Become top of mind
Brands with mascots achieve higher spontaneous recall and stronger recognition in competitive markets.
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Works in every market
Mascots build engagement and trust equally in B2B and B2C communication strategies.
From sketch to character
Slide to compare the first research with the finished character.
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Final
Research
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Gallery
For more than ten years, Mascotte+ has shaped characters you already meet every day, on cereal boxes, billboards or screens, without even knowing it. We’re the studio behind the mascots you love!
Our mascot creation process
Step by step
Each mascot is crafted with care, following a precise, proven workflow.
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01Graphic research
We start with sketches to find the right shapes and personality. The goal is to create a design that is instantly recognizable, original, and memorable.
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023D modeling
There is no “magic button” to turn 2D into 3D. Our artists sculpt the character digitally, shaping volumes and proportions to bring it to life in 3D.
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03Texturing
Once the model is built, we add colors, materials, and surface details. Textures give the mascot depth and make it look realistic or stylized, depending on the project.
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04Skeleton
We create an internal skeleton with control handles. This step makes the character ready for movement, allowing us to pose and animate it.
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05Poses
We deliver high-resolution cut-out PNGs of your mascot in multiple poses, ready for digital use (websites, social media, presentations) and print (flyers, posters, merchandise).
- 10+ years of experience in mascot creation
- 200+ unique mascots for 200+ happy clients
- 3 offices: Paris, New York and Calgary
Our mascots appear on TV, at trade shows and at sporting events.
What our clients say
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I had the opportunity to collaborate with Mascotte Plus on the 3D version of Walibi’s character design. Steve was always full of great advice. The final character design far exceeded my expectations.
Fabien ManuelCreative Development Manager, Compagnie des Alpes
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Wow! I can not tell you how glad you made me today! The animation is amazingly funny, so sure you can consider it as done, and I love the colorized mascot. Thank you so much!
Christin ReinfarthTeam Lead Corporate Communication & Marketing, Urgo
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It’s a real pleasure working with Steve. He is characterized by his energy, motivation, responsiveness, and good humor. Thank you, Steve, and I hope we’ll have many more great projects together.
Isabelle DerocheCommunication Manager, Orlyval
Frequently asked questions
What if I don’t know exactly what I want?
That’s part of the process. We guide you through creative workshops, sketches and iterations until we find the perfect fit.
Should I choose a 2D or 3D mascot?
Both work very well. 2D is faster and cost-effective. 3D requires more time upfront, but it’s a long-term investment: once the character is built, you can use it endlessly in any scenario.
Can I use my mascot across different media?
Yes. We deliver assets optimized for websites, social platforms, presentations, commercials, events, and more.
Will my mascot be unique to my brand?
Absolutely. Each mascot is custom-designed to embody your values, tone and visual identity. It will never be reused or resold.
Let’s create your mascot
Tell us about your project: we answer every request personally.
Steve KnafouFounder & Creative Director
Our offices
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New York
160 W 97th St
New York, NY 10025
USA -
Paris
132 rue Saint-Maur
75011 Paris
France -
Calgary
618 5th Av SW
Calgary, T2P 0M7
Canada